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Our Work

From enrollment growth to brand transformation, our work speaks for itself. See how we’ve helped institutions like yours achieve record-breaking results.

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Brand & Positioning

University of Maine System

VisionPoint created a brand platform that not only celebrated each campus's individuality but also the system's shared value and purpose.
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Brand & Positioning

California State University, East Bay

Cal State East Bay partnered with VisionPoint to rebrand the university, highlighting its transformative impact on first-generation and underrepresented students.
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Brand & Positioning, Paid Media

University of Houston

We helped create a new brand for the University of Houston that captured their evolution into a new era of being a forward-thinking institution.
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Brand & Positioning, Paid Media

Radford University

VisionPoint created a new brand and digital campaign, driving Radford’s highest retention growth rates in over two decades and welcoming a record-breaking freshman class.
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Brand & Positioning

Norco College

Leveraging nuanced research, collaboration, and dedication, VisionPoint created a standout visual mark for long-time partner Norco College.
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Brand & Positioning, Paid Media

Xavier University of Louisiana

We developed a strategy and breakout creative concept to communicate this university’s powerful impact, important legacy, and all-around excellence.
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Brand & Positioning

Germanna Community College

Revitalizing Germanna's brand by crafting a bold identity centered on excellence and inclusion, VisionPoint designed a distinctive logo and vibrant visual identity.
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Brand & Positioning, Paid Media

University of Arkansas – Fort Smith

A Brand Mired in Ambiguity  For years, University of Arkansas – Fort Smith (UAFS) had been grappling with inconsistencies in how the university community both...
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Brand & Positioning

University of Arkansas Online

We captured the University of Arkansas’ commitment to student success through a messaging strategy that scaled to a wide portfolio of online programs.
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Brand & Positioning, Paid Media, Web & SEO

University of North Carolina Wilmington

VisionPoint built a brand messaging framework and capital campaign for UNCW that highlighted their research-forward mission.
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Brand & Positioning, Paid Media, Web & SEO

Northern Virginia Community College

VisionPoint overturned misconceptions plaguing the nation’s second largest community college through a brand campaign and strategy that has driven an 8.2% lift in brand awareness.
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Brand & Positioning, Paid Media

College of The Albemarle

VisionPoint created a comprehensive brand system that has become the cornerstone of the college’s first brand-driven integrated marketing strategy, plan, and execution.
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Brand & Positioning, Paid Media

Gardner-Webb University

VisionPoint helped grow enrollment by 10% by uncovering GWU's positioning niche and making them the first-choice option for a narrowly defined pool of best-fit students.
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