100% Higher Ed Marketing? Yes way.

Creative. Analytics. Lead Nurture. CRM. Yes, Yes, Yes, and Yes.

Need a breakthrough enrollment campaign that will fill that pipeline? How about maximizing your soon-to-be-dwindling higher ed marketing budget? Desperate for help with your CRM strategy? Yes and yes and yes. It’s time to say enough to the nevers, the no-can-dos, and the probably nots. Check out what Yes Way can get you.

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Yes to Underdogs, Up-and-Comers, and Flagships Alike.

There’s a lot of negativity surrounding higher ed these days. And yes, the industry has and will continue to change. But one thing is for certain: higher ed still has the power to change lives for the better. As long as that’s true, we’ll continue to help guide universities, community colleges, grad and online programs, and state systems through uncertainty and into a bright future in ways that help them achieve their most important and pressing goals.

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But Does It Get Results? Hell Yes.

We serve higher ed, but what we do is no academic exercise. It’s work. It’s intelligent, strategic and nuanced, and it gets real-world results. Like exceeding enrollment projections by 3,200 students, CPAs that are half the industry standard, or achieving 10% enrollment growth on 11% fewer applications. Simply put: helping our client partners achieve their goals is what we do here at VisionPoint. Yes Way!

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Optimize Your Website Lead Generation

50-70% of your website traffic finds you through search engines. Is your site ready to sell your institution to those who come seeking information? Here are some basic steps you can take focused on search engine optimization (SEO) and information architecture (IA) to get your website ready to generate leads.

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Why VisionPoint?

On any given day, you may find us with furry friend visitors in our office, in a luau-themed staff meeting, or ideating on how to develop our employees professionally and personally. Sure, we work hard, but we also play hard. That’s why we are perennially chosen as one of the top employers in our state, why we have a noticeably low turnover rate, and why our employees genuinely love coming to work each day.

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CRM, Strategy

Reengaging Prospective Students Who Haven’t Enrolled

It’s hard to reengage prospective students who have been accepted but haven’t enrolled yet. We’re going to talk… Read More


CRM Implementation Road Map

So you’ve selected a brand new customer relationship management (CRM) software. Now it’s time to start thinking about… Read More


VisionPoint Marketing and Comm100 Announce Strategic Partnership to Enhance Higher Ed Marketing

VisionPoint Marketing is thrilled to announce a new partnership with Comm100, an omnichannel communications software platform, to offer… Read More

Explore eduINSIGHTS


VisionPoint Marketing | 150 Fayetteville St Suite 300, Raleigh, NC 27601

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