Political Advertising’s Impact on the Higher Education Space
For colleges and universities aiming to reach prospective students amidst this polarized and cluttered election season environment, developing a clear and actionable digital advertising strategy is not just advisable – it’s essential.
Working with VisionPoint: Media Offerings
Advertising today isn’t like it was twenty years ago, ten years ago, or even ten days ago. Here’s what you need to understand to use media effectively to grow your enrollment.
Everything You Need To Know about Programmatic Advertising
Programmatic advertising has been among the buzzwords of the marketing industry for quite some time now. Here’s everything you need to know about it.
Win Enrollments with Digital Advertising
3 min. read This month, Carly Althaus, VisionPoint Marketing’s Associate Director of Media, co-hosted a webinar with Vice President & Creative Director, Tony Poillucci, and Dana Cruikshank, Vice President of Market Strategy. Titled “Win Enrollments with Digital Advertising,” Carly, Tony, and Dana discussed the fundamentals of compelling and effective marketing and walked attendees through the […]