Why Your CRM and Ad Platforms Disagree (and How to Bridge the Gap)
Tired of your marketing and enrollment teams arguing over conflicting data? Discover how to reconcile ad platform conversions with your CRM metrics to build trust, align your teams, and track actual outcomes.
Do You Want the Good Enrollment News or the Bad Enrollment News First?
While there are some people celebrating the drop of just 1.1% in undergraduate student enrollments between the fall of 2021 and 2022 … is this really good news?