Not every institution needs (or can get approval for) a full rebrand — but that doesn’t mean your brand can’t evolve. We explore how to sharpen your brand identity, apply brand archetypes, and develop a more compelling brand story through frameworks you can apply at your institution that will ultimately help you drive engagement and differentiation without starting from scratch.
Speakers
Tony Poillucci
www.linkedin.com/in/tony-poillucci-34379/