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Johns Hopkins University Engineering for Professionals

Website Design and Development
University Professional & Continuing Education Association 2015 Marketing Award Recipient

An Education Like No Other

Johns Hopkins University Engineering for Professionals is the part-time arm of one of the country’s most well-respected engineering schools.

Marketing to Niche Audiences

Engineering for Professionals was grappling with the challenge of how to reach and engage its specialized target audience while distinguishing itself from high-caliber peers like Stanford, Cornell and the University of Maryland.

Speaking the Same Language

We collaborated with EP’s internal stakeholders to streamline the website’s existing content and develop targeted calls-to-action. The goal was for prospective students to deepen their engagement with EP’s individual programs.

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