Information Architecture The Steps to a Smooth Redesign

Information Architecture (IA) is the foundation of your institution’s website. If your audiences are having trouble finding what they’re looking for, it’s often because the IA is poorly planned. Ironically, IA is often overlooked during a website redesign.

Download this presentation to learn best practices for creating an audience-driven user experience for your higher education website. 

This presentation will explore:

• The steps to properly structure your website based on your target audiences
• Sitemap best practices for higher education websites
• Wireframe examples that facilitate a smooth implementation