Are you confident in your prospect communications plan? Are you sure your CRM is delivering the value it should? Let our CRM Strategists provide a free review of your comms plan. Good marketing generates leads and applications, but recruiting is about building relationships. And what’s the key to any successful relationship? Communication. Your CRM communications should be personalized, relevant to their interests, and genuinely helpful as they make one of the biggest decisions of their lives.
Small Shifts, Big Lifts – And Did We Mention, It’s Free?
Plugging even the smallest of leaks – driving even a 1-point or 2-point increase in your admit-to-enroll rate – could save tens of thousands of dollars in advertising and recruiting costs. It’s those “small shifts for big lifts” that our free CRM Communications Audit is built to uncover. Share up to three of your comms workflows, and we’ll assess:
Message Gaps
Are there any gaps in your messaging to specific audiences? Are there opportunities for better segmentation?
Sequencing and Timing
Are your automated communications organized and deployed strategically and effectively?
Message Modality
Are you leveraging your CRM’s multimodal capabilities to deliver the right message in the right format at the right time?
Engagement Opportunities
Are there creative ways to foster engagement and response from your prospects as they move toward enrollment?