Your Frenemyship With Your CRM is the Key to Winning
A tool is only as good as its user. When it comes to winning the enrollment game, your Customer Relationship Management (CRM) system is likely misunderstood and underutilized. A Multi-Trick Workhorse Its potential goes far beyond automated email responses. CRMs contain a wealth of data on prospective student behavior. They are vehicles for personalized dialogue. […]
How to Bend Enrollment Deadlines Without Breaking Them
Here are a few communication strategies you can use to bend your deadlines without breaking them in desperation
Three Ways You Might Not Be Using Your CRM & How It’s Impacting Enrollment
Our CRM guru, Dr. Brandi Stocker, breaks down ways your CRM can help you meet prospective students where they are with the personalized content experiences they expect.
Getting the Most Value Out of Your CRM
In higher education marketing, your Customer Relationship Management system (CRM) is your lifeline for enrollment growth.