100% Higher Ed Marketing And Nothing Else

University of Colorado Boulder

As MBA applications plummeted nationwide, the University of Colorado Boulder decided to launch a graduate engineering degree infused with business acumen – the Engineering Management Program (EMP). We developed an integrated marketing campaign with creative that would catch the eye of business-minded engineers seeking their next step.

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Northern Virginia Community College

Several design elements serve as stylistic motifs throughout these commercials and across “Settle for…” campaign ads, unifying the campaign across all channels. All the ads feature individuals against nondescript white backdrops, while VisionPoint’s hand-drawn graffiti animations add personality and power to the ads’ various messaging points.

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University of North Carolina System

To raise awareness for UNC System’s transformative initiatives, we conducted comprehensive quantitative and qualitative research on a variety of audience segments, including traditionally underprivileged counties.

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Introducing the New CEO of VisionPoint Marketing

We’re excited to announce Craig Heldman as our new Chief Executive Officer.

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VisionPoint Culture

On any given day, you may find us with furry friend visitors in our office, in a luau-themed staff meeting, or ideating on how to develop our employees professionally and personally. Sure, we work hard, but we also play hard. That’s why we are perennially chosen as one of the top employers in our state, why we have a noticeably low turnover rate, and why our employees genuinely love coming to work each day.

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EduInsights

Blog article

Your Frenemyship With Your CRM is the Key to Winning

4 min. read A tool is only as good as its user.  When it comes to winning the… Read More

Blog article

Google’s New Look for the New Year

Google's latest change stands to impact how prospective students search for and find information during their college selection… Read More

Blog article

Higher Education Marketing is 90% Insanity and 10% Innovation

Our VP of Innovation reveals what the elite 10% are doing to stay ahead of the enrollment game. Read More

Explore eduINSIGHTS

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VisionPoint Marketing | 3210 Fairhill Dr. Suite 150 Raleigh, NC 27612

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