Tagged with Facebook

Posted By Diane Kuehn

Fame is Only One Click Away

Date
Jul 01

There was once a time when you had to be an actor, singer or some other form of superstar to claim fame and notoriety, but with social media on the rise it seems people can now obtain public recognition for simply injecting themselves into the Internet. Websites such as YouTube, Facebook and MySpace have all had their share in helping launch regular people into the world of spotlight and public discussion.

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As the Internet and other new technology becomes more and more firmly entrenched in our culture we find ourselves in an increasingly new and exciting media environment. The backbone of our changing media world is, of course, what we call “Social Media.”

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Posted By David Millsaps

Designing for the Real-Time Web

Date
Aug 26

As we watch analysts debate when or what will kill Twitter- news of Facebook's acquisition of FriendFeed and Google Wave only underscore the coming real-time web. What is real-time?

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Yesterday at Facebook’s f8 conference Mark Zuckerberg talked about the new direction that Facebook will be taking. The announcements revolve primarily around data portability and security.

First, let me give you a quick explanation of data portability. When you create a Facebook profile, you give your name, gender, email, phone number, location, interests and a host of other data points that fill out your demographic and psychographic profile. Secondly, as you participate in Facebook, someone may leave a link about the new Windows 7 phone that you may like, so you click the “like” button. That interaction is also saved as a part of your personal data.

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Posted By Christina Motley

Social Media: Strategy, Tactic or Channel?

Date
Jul 05

2

Social media may be a phenomenon, but marketing professionals agree it’s not a fad. It’s here to stay and businesses must include social media as a key component in their integrated marketing plans.  However, there’s confusion about where social media falls in the integrated marketing plan.  Social media has been referred to and even simultaneously as a strategy, a tactic or tool and a channel. What is it and does it matter?

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