Date
Jan 23
Date
Jan 13
Born from advertising in the 1950s, brainstorming has been an essential form of idea generation at many of the most innovative companies in the world. However, misunderstandings about the process and purpose of brainstorming have risen over the years. In this article, I will present a few misunderstandings about brainstorming, and tips to help you in the activity of brainstorming.
Date
Dec 14
The most recent visitors to your admissions page had very different experiences and unfortunately nobody applied. What went wrong? By avoiding common mistakes users are more likely to have a positive experience, find exactly what they’re looking for and hopefully, apply.
Date
Dec 06
Most of us have been to that website that made us so frustrated we wanted to shut our computer off because either the information we were looking for was nowhere to be (visibly) found, or we needed to go on an adventure through the jungle of a website to get to it.
Date
Nov 21
VisionPoint Marketing attended the Internet Summit last week at Raleigh's Convention Center. Our team split, sending a represenative to each of the five pre-conference intensives: beginner/intermediate social media, advanced social media, analytics, search engine optimization/search engine marketing and design/usability. So what did we learn and why does it matter to our clients?
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