Social media is a great tool for reaching students, faculty, alumni and the community in today’s technology centered world. In fact, it’s no longer just a useful tool, but a requirement. Students and alumni now expect universities to be actively using a variety of social media outlets. These users are constantly engaged in social media, and if you want to create real conversations through valuable content, you should be too. Use these simple tips to ensure that the fundamentals are in place for your social media strategy to reach its full potential.
Choosing the right CMS for your institution can be challenging. In this article, we’ll give you some guidelines for making the right choice, and we’ll break down some of the top players for you.