Academic institutions have been faced with an unprecedented number of challenges over the past few years. Admissions and marketing folks    across the country have noticed a rise in competition, a notable decrease in qualified applicants; and we’ve all been affected by ever-tightening budgets.

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Date
Jan 26

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Doesn't information travel at the speed of light? Why does it take time for me to see my new domain name working when I change it?

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Mobile doesn’t need to be fancy. It just needs to accomplish a goal—a conversion. 

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Date
Jan 16

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When a culture is not established by an organization, you can guarantee that the individuals within the organization will begin to establish a culture of their own. And that’s not always a good thing. Read about the top 5 things we’ve done to foster a healthy environment and culture at VisionPoint Marketing.

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Born from advertising in the 1950s, brainstorming has been an essential form of idea generation at many of the most innovative companies in the world. However, misunderstandings about the process and purpose of brainstorming have risen over the years. In this article, I will present a few misunderstandings about brainstorming, and tips to help you in the activity of brainstorming.

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