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We Are

Higher Ed Marketing

As an agency built to serve institutions of higher learning, we love getting to play a small part in celebrating the transformative power of higher education.


No matter the project, we begin every client partnership with a thoughtful research and strategy phase, defining together the goals we will pursue and the strategic direction by which we’ll achieve them. From that point forward, every idea, every creative choice, every metric, every decision is rooted in and inspired by that thoughtful, goal-driven strategy.


If vision is the art of seeing what is invisible to others, as Jonathan Swift put it, then creativity at VisionPoint is the art of bringing strategic vision to life. From websites to ad campaigns, from brand platforms to viewbooks and everything in between, we create work that’s not just beautiful, but effective. Every deliverable is designed to bring strategy to life in ways that achieve our clients’ goals.


Winning creative awards is affirming, but the true measure of success is whether the creative strategies we execute actually achieve our clients’ goals. We take a proactive approach to measuring results, establishing and tracking key performance indicators early and often and iterating as we go to ensure that we don’t just meet our goals, we exceed them.

What we all have in common is that each story is founded on an educational experience that shaped who we are today.

A place where our peers have easy access to higher ed marketing challenges and solutions.

Last week, I used our monthly lunch n learn as an opportunity to give the team a look into the world of a developer.

Weekly Stats

  • 12
    Marketing Puns
  • 48
    Important Meetings
  • 30
    Clif Bars
  • 110
    Caffeinated Beverages