VisionPoint Marketing is an online marketing agency with a consultative approach and a commitment to process that believes in strong company values and a focus in Higher Ed.

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From The Blog

09.02.2015

It’s Not Personal: Detaching Yourself from Design to Cater to the Target Audience

Investment into a project is a must for a client. When becoming invested into a project a client has a better chance of understanding the overall concept of the product being produced. This can at times lead to a client becoming too individually invested into the product. I’d like to offer up a few things to consider when reviewing design deliverables.

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08.25.2015

Preventing the Migration Migraine

Preventing the Migration Migraine

Whether you are writing new content or aiming for a one-to-one content migration, planning the content movement can be a very daunting task. I know how you feel and I have been there before.

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08.19.2015

What’s Keeping eduWeb Attendees Up At Night?

What’s Keeping eduWeb Attendees Up At Night?

We’re back from another successful year at eduWeb! This year’s conference gave us yet another opportunity to really listen and learn about some of the most pressing challenges commonly faced by higher education marketers and technologists from institutions across the country. Out of everything we heard, a few major themes persisted throughout the conference.

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08.12.2015

The Project Manager Internship: A Firsthand Account

As the summer comes to an end and our interns get ready to head back to school, we asked each of our summer interns to tell us about what they have accomplished and their experience here. In this blog post, our interns - Cassie Marcantonio, Emily Berg and Maria Potepalova -- take you inside their experiences at VisionPoint.

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